When your club’s Hunger Strike public-service announcement (PSA) hits the airwaves this year, listeners will immediately recognize the smooth, authoritative tones of Gill Gross—an award-winning journalist who has reported the news to millions and interviewed everyone from U.S. presidents to pop-culture icons. As the youngest anchorman in ABC Radio history at just 23 years old, Gross built a storied career that includes anchoring live coverage of the 9/11 attacks, substituting for broadcast titan Paul Harvey, and hosting CBS Radio’s “The Gil Gross Show.” en.wikipedia.orgplayer.listenlive.co
Today, Gross is still heard nationwide as host of the National Association of Realtors’ syndicated weekend program “Real Estate Today,” reaching a coast-to-coast audience and underscoring his enduring credibility and reach. en.wikipedia.org
“When we approached Gill to be the voice of the Rotarians participating in Hunger Strike, he didn’t hesitate,” says Paul Woodhull, District Productive CEO, President of Build Better Media, and member of the national Hunger Strike Committee. “Gill has long supported No Kid Hungry and their fight to end hunger.”
Each participating District 5030 club will receive a custom 30-second radio PSA voiced by Gross that spotlights the club’s chosen beneficiary, invites the public to form or support fundraising teams, and positions Rotary as a community force for good. Stations are far more likely to air—and listeners far more likely to trust—spots delivered by a household name with Gross’s journalistic gravitas.
“This is a fantastic gift to our clubs and to the entire effort,” says Chris Nakea, Hunger Strike Committee Chair. “Having someone like Gill Gross behind these spots brings instant recognition and credibility that our clubs can leverage. The PSAs don’t just promote Hunger Strike—they promote our clubs and Rotary itself. It’s a tremendous tool for lifting public image and amplifying our impact.”
How to Maximize Your Club’s PSA
Add it everywhere. Post the MP3 on your club website, share it on social media, and play it at meetings and community events.
Secure airtime. Approach local and regional stations; many will air PSAs free of charge, especially when voiced by a respected national personality.
Pair with visuals. Complement the audio with Hunger Strike graphics, your club’s story, and the registration link so listeners can act immediately.
Promote the live reveal. Encourage members and supporters to tune in to the Hunger Strike LIVE video podcast on July 8 at 5:00 PM PT on the new District 5030 LIVE YouTube channel for more surprises and tips.
With Gill Gross lending his legendary voice, Hunger Strike 2025 offers clubs an unprecedented platform to raise funds, attract new members, and elevate Rotary’s brand across Western Washington. Now’s the time to turn up the volume—and turn opportunity into impact.
