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Rotary Action Groups: Expanding Rotary’s Impact with ADRAG’s Marketplace Initiative

Why Rotary Action Groups Matter

Rotary International is built on the principle of service above self, but some of the world’s greatest challenges require dedicated expertise, collaboration, and innovative solutions. That’s where Rotary Action Groups (RAGs) play a critical role. These groups unite Rotarians, family members, and friends of Rotary who share a passion for specific causes, bringing specialized knowledge and hands-on involvement to projects worldwide.

One of the most pressing issues facing communities today is the growing impact of Alzheimer’s and dementia—a crisis affecting millions globally. The Alzheimer’s / Dementia Rotary Action Group (ADRAG) is leading the charge in raising awareness, supporting research, and providing resources to those affected.

The ADRAG Impact Marketplace: A Game-Changer for Rotary Clubs

To further its mission and empower Rotary clubs, ADRAG has introduced the ADRAG Impact Marketplace Initiative, a first-of-its-kind platform designed to help clubs fundraise effortlessly, engage communities, and support both global and local dementia-related causes.

How It Works

The ADRAG Impact Marketplace provides clubs with three powerful fundraising tools:

  1. Curated Product Marketplace – A ready-to-use online store featuring high-quality, drop-shipped products where every purchase generates funds for both ADRAG and the club’s selected Alzheimer’s-related cause.
  2. Gift Cards for Good – Digital gift cards from 400+ national brands, with a portion of each sale supporting ADRAG and club initiatives. Everyday spending turns into meaningful donations.
  3. Local Business Partnerships – Clubs can invite local businesses to join the marketplace, allowing them to sell their products/services and contribute a percentage of sales to ADRAG and club-backed dementia programs.

Why Your Club Should Join

  • No Cost to Participate – Clubs can leverage this initiative without financial investment.
  • A Sustainable Fundraising Model – Unlike traditional fundraisers, this model provides an ongoing revenue stream for clubs.
  • Engagement Beyond Rotary – The marketplace encourages local businesses and community members to support ADRAG and their local club in a seamless way.

A Call to Action for Rotarians

The ADRAG Impact Marketplace is more than a fundraising tool—it’s a movement. Rotary clubs now have the opportunity to make a lasting impact on those affected by Alzheimer’s and dementia while strengthening their club’s financial resources.

Every Rotarian can be part of the solution.

Visit

https://adrag.org/impact-marketplace  


to explore the ADRAG Impact Marketplace and get your club involved today!

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