Dear Fellow Rotarians,
As we step into March—Water, Sanitation, and Hygiene Month, it’s the perfect time to reflect on the power of sustainable impact. One of the most effective ways clubs can amplify their impact is through long-term strategic planning.
Rotary International has long encouraged clubs to think beyond the one-year leadership cycle and develop a three-year rolling strategic plan to ensure continuity, stability, and growth. A well-crafted plan doesn’t just keep clubs focused—it allows for bigger, more ambitious projects, strengthens membership, and ensures financial sustainability.
Why a Three-Year Plan?
1. Sustained Leadership & Vision – A strategic plan ensures that club goals continue progressing seamlessly, despite yearly leadership changes.
2. Greater Project Impact – Long-term planning allows clubs to build sustainable service projects with measurable outcomes, rather than short-term fixes.
3. Stronger Membership & Engagement – Clubs with clear strategies are more attractive to new members and provide a better experience for existing ones.
4. Financial Stability & Grant Success – A strategic plan helps clubs better allocate resources, secure grants, and establish fundraising initiatives that support future projects.
How to Get Started
Rotary provides excellent resources to help your club develop its three-year plan. Here are some key tools to guide you:
Rotary’s Strategic Planning Guide – A step-by-step approach to developing and implementing a strategic plan for your club. Download it here
Rotary’s Action Plan – Learn how your club’s three-year strategy can align with Rotary’s global priorities. Explore here
District 5110’s Example of a Rolling 3-Year Plan – See how one district is implementing this model. Read more
I encourage each of our clubs to take a closer look at these resources and start the conversation. If your club already has a three-year plan, fantastic! If not, now is the time to build one. Strategic planning isn’t just about making Rotary better today—it’s about securing its future.
Let’s continue building a stronger, more impactful Rotary—one strategic step at a time.
Yours in Service,
Christopher D. Nakea
Editor, Rotary District 5030 Newsletter
District 5030 Public Image Chair
publicimage@district5030.org
